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The Color Theory Review Course will make your more proficient in the basic principles that are the backbone of your career. By the end of it, you should be on your way to having the knowledge and confidence to formulate haircolor quickly, accurately, and consistently every time.

This Three Lesson Bundle includes:

    • Lesson One: Using the Color Wheel, 1 Video Lesson (28 min) and 1 workbook
    • Lesson Two: Hair Structure and pH Scale, 1 Video Lesson (31 min) and 1 workbook
    • Lesson Three: Underlying Pigment, 1 Video Lesson (12 min) and 1 workbook
    • Bonus: Salon Exercises

Here are few things to look forward to:

    • Defining important parts of the hair structure
    • What role do the cuticle & cortex play in haircolor
    • Why the pH Scale is important to us
    • Why I don’t shampoo before toner
    • Why haircolor should be applied to damp hair
    • Can hair actually “get used” to a shampoo?
    • Why hair color fades brassy (and how to avoid that)
    • Why a lightened level 10 is still yellow
    • The Two Types of Melanin
    • What “Brassy” Really Means
    • The Level System
    • How I think about Underlying Pigment
    • What Opposing Colors Do
    • Skin Tone vs the Undertone of Skin
    • Complimenting the Undertone of the Skin
    • Classic Cues for Formulating
    • How the Color Wheel Makes Toning Blondes Simple

Since this is the most basic course in the whole curriculum, this one also includes a very valuable bonus topic regarding two important things about wasting color:

    • How easy it is for a salon to waste $31,000 in color every year
    • The quickest and smartest way to avoid that mistake.

My biggest piece of advice is to watch the lessons first, then watch them again while answering the workbook questions. It’s important that you actually understand your answers so you can remember these lessons while working behind the chair.

*Single Lessons are available for purchase if you just need a refresher.

Meet Your Teacher

Heather Ward Kepshire, Creator

  • Educated in San Francisco
  • Refined in Boston
  • Thrived Everywhere Else


I’m a hairstylist and a haircolor curriculum creator. I know first hand that none of us receives the haircolor education we thought we would get in Beauty School, no matter how much we paid for it. When I graduated and passed my State Boards I knew virtually nothing about haircolor formulation.


Yet still 15 years later, newly licensed hairstylists continue to struggle like I once did with haircolor formulation because they are not being taught how to formulate haircolor, consult with a client, or build a loyal following.


I am bridging the gap between the Beauty School education you received, and all the things you need to know about haircolor formulation to help you thrive behind the chair quickly.


Every hairstylist deserves the chance to have a profitable career, regardless of the salon they work in or the brand of products they use. If you want to make more money, feel more confident with haircolor formulation, and get so popular with clients you have no choice but to keep raising your prices, you’re in the right place.

Frequently Asked Questions (FAQs)


When does the course start and finish?
The course starts immediately after purchase! It is a completely self-paced online course – you decide when you start and when you finish.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
How can color education be brand-neutral?
It’s simple, color theory is just science and rules. Every color line will have their own nuances, but this is all the real information you need to get you up to speed and formulating confidently.


Using the Color Wheel
  • 1 Video Lesson
  • 1 Workbook
Color Theory Review Bundle
  • 3 Video Lessons
  • 3 Workbooks
  • Salon Exercises
12 Lesson Master Class
  • 12 Video Lessons
  • 12 Workbooks
  • 12 Workbook Answer Keys
  • Salon Exercises
  • Model Release Forms
  • Headsheets
  • Color Wheels
  • Underlying Pigment Chart
  • Color Maps