A few years ago I vividly remember starting a things-to-do list and “Form a LLC” was at the top. I have learned a lot since then. If you are an independent salon owner like me (or are planning to become one) you will need to figure out a few things about the type of business you are forming and operating. I am not the person to guide you through all of the options, but I can share with you the options I chose, why I chose them, and how much they cost. Here’s what I’m talking about:
First I created a LLC
The very first step to starting my business was creating a LLC (Limited Liability Corporation) for it. My LLC releases me from being personally liable for my business’s debts and obligations, and keeps me legally separate from my business. How so?
If you are remotely interested in opening a home-based business, you need to get educated on what (if any) zoning regulations are in place. For example, the State of Virginia allows home-based businesses, and in 2016 I built a single chair salon in my basement. But a business in a residential area has to conform to pre-set “Standards” that a business in a commercial area would not have to.
Those “Standards” are the rules a business like mine needs to follow. I live in the Town of Herndon. They have written their own standards, which supersede the State and County Standards. Meaning: Regardless of what the State of Virginia says about home-based businesses, I must adhere to what my town has written. This is actually a very good thing because if you find yourself unable to follow a Standard, the appeal process should be relatively simple because everything can be done on the local government level (as opposed to the county or state level).
Lowlights are very handy when a client becomes too light, or too solid, but doesn’t necessarily need (or want) to do single process to darken their palette. And since most clients become too light in Summer, Fall and Winter tend to be the official seasons of lowlighting. In my salon life, the majority of my clients are blondes, and I find myself lowlighting them for two reasons:
A lowlight is the perfect way you can create depth since it acts as a backdrop to the highlight it is near. And a general rule is that lowlights are either the same level as the base color or darker, but there are some lowlight formulation and lowlight application rules to follow so you can maximize your success.
Four years ago I had the best conversation of my professional life with someone who was an expert in website design. It blew my mind, and it really helped me create some beautiful, and super functional salon websites. Although hairstylists are experts at being creative, our obsession with aesthetics becomes our biggest weakness when we try to design a website. We want our own website to be stunning, better than everyone else’s, in-fact we want THE BEST, MOST SPECTACULAR WEBSITE EVER CREATED, and you know what that usually leads to? Crap.
If you have been paying attention, roots are getting a whole lot of play time these days. Most modern hair coloring techniques go hand-in-hand with creating depth. In fact, depth is finally getting proper attention and it is as important (or more so) than highlights. But let me tell you, there are a whole lot of phrases floating around about this:
Each season brings change, and although not every client wants dramatic seasonal change, some do. So the question alway is, “What’s the best approach to take when you client wants to go from red to blonde and back again?” The answer is easier than you think.
This is a dear client of mine who was away for 5 months on the West Coast. One of the reasons I adore her is because she loves to have dimensional hair, and since that’s kind of my *thing* we really work well together! But, during her time away, her hair morphed into a golden (dare I say, brassy) palette that was no longer interesting or dimensional.